K. Cooper Ray was born in Montgomery and is a thirteenth generation Southerner and a seventh generation Alabaman.  He served as Vice President of Bottega Veneta and Ambassador of Dom Perignon before launching  SocialPrimer.com in 2008 and has been featured in Vanity Fair, GQ, Town & Country, Elle, Marie Claire, The New York Times, The Wall Street Journal and Los Angeles Times as well as a recurring etiquette segment on The KTLA Morning Show. Cooper has lived in New York City, Milan, Italy, Cape Cod, Los Angeles and now Charleston, South Carolina. He is a bow tie designer (Social Primer for Brooks Brothers), sailor (2006 regatta crew winner), Tavern & Music Hall proprietor (Eighth & Rail) and was recently chosen one of Angeleno Magazines’ Top Ten Men of Style. He is the author of the Manhattan society satire Last Night at Moomba and is an established fixture on the social scenes in Los Angeles and New York.

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Meet the newly-anointed bow tie guy. GQ

SocialPrimer.com is a masculine online cross between the Preppy Handbook and Emily Post. The Wall Street Journal

The Alabama dilettante is aiming to school even guys’ guys with his lively and opinionated rants on everything from proper text-messaging etiquette to how to handle one’s liquor. The New York Times

Talking Point: (SP highlights) the merits of old-school style. Vanity Fair

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